The other day I got an email from a dude I didn’t subscribe to.
Apparently, he grabbed my email address and added it to his list.
He is not the only one doing this criminal activity. Some other marketers do it too.
So what’s wrong with this?
First, this is idiotic.
You’ll see so in a minute.
Now just imagine this scenario.
Say you have a cold bottle of water for sale.
But instead of targeting and selling the water to people who want to buy it (like footballers sweating it out on a pitch), you decide to target other cold water sellers, would that make sense or sales?
I think NOT.
But that’s what some people do.
Instead of building a targeted list of prospects, they just go about harvesting or hand picking emails of people they assume are interested in their offer.
They even target marketers like them with wrong offers.
This is financially stupid too because you will incur autoresponder bills for emails that don’t convert.
Secondly, this is 100% spam.
It’s a crime to send marketing emails to people without their permission.
It can get your arse in trouble.
The autoresponder company can shut you down.
Do the right thing instead.
What’s the right way to build a list?
- Create a free offer specially targeting your real target market
- Get people to sign up on their own ( very crucial)
Then build a relationship and make sales using email marketing.
If this sounds like Greek to you, then the next sentence below should be read carefully.
If you love to discover a revolutionary way to BUILD a high quality, high responsive email list in any niche …even in niches you know nothing about, then List Building Messiah is the answer.
Check it out here.
PS- there are other effective ways to build a list. Check out this quick list building strategy below.
How to build a list with solo ads
Whatever the case, don’t target the people who don’t want your offers and don’t send people unsolicited emails.